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AIT M2010-01-21 | Wisconsin Ginseng Board Press Conference

PR-1006E | Date: 1/21/2010

The Agricultural Trade Office of the American Institute in Taiwan is pleased to announce that the Wisconsin Ginseng Board will hold a press conference in Taipei on Friday, January 22 to announce its plans to re-enter the important Taiwan market for Wisconsin Ginseng. The Board will be implementing a special hologram-seal certification and packaging process that will be controlled by the Juien Guien Trading Company (JGT) of Taiwan, which will be the main distributor for Wisconsin Ginseng in the Taiwan market.

Time: 1:30-3:00pm, Friday, January 22, 2010

Venue: The Grand Hyatt Hotel, Residence II

Address: 2, Song Shou Rd., Taipei

Wisconsin Ginseng is highly regarded by Taiwanese consumers as a premium herb and is highly sought after in many Asian markets as aficionados also consume it for increased vitality, reduction of excess bodily heat, and stress relief. The high quality is due to the excellent growing conditions for ginseng in Wisconsin. The ideal climate and mineral-rich soil produces the best type of cultivated American ginseng.

The WGB is pleased to partner with the JGT, which is a 40-year-old company specializing in high-quality herbs for use in Traditional Chinese medicine and has an island-wide distribution network.

"We are confident that our company can once again make the premium Wisconsin-grown Ginseng one of the strongest ginseng brands in Taiwan," said Chen Chun-Yuan, President of JGT. "Taiwan customers will benefit from this partnership knowing that if they purchase Wisconsin Ginseng from JGT, that they are buying the genuine, high quality, and pure ginseng," said Butch Weege, executive director of the Ginseng Board of Wisconsin, Inc.

JGT will use the official Wisconsin Ginseng Seal®, a trademark that indicates the product has been verified to be pure Wisconsin Ginseng. The seal is recognized globally as the mark of a premium product. The Ginseng Board of Wisconsin owns the seal and enables select distributors to use it.

For more information, please visit http://www.ginsengboard.com/ or contact Miss Tsou at 02-2726-1939.